SkillPath Seminars
Call us: 1-800-873-7545
Master social media marketing and search engine optimization with these high-definition, high-quality training videos that feature more than 14 hours of instruction from well-known social media strategist Dave Evans and SEO expert Matt Bailey. Follow their step-by-step video lessons and exercises to gain the skills you need to build a thriving social media marketing campaign and quickly learn SEO techniques you can apply right away. Here are just some of the topics you will master:

Social Media Marketing
  • Crafting an effective social media marketing program
  • Getting your entire organization to support your program
  • Extending social media to customer care
  • Understanding which platforms and what types of content to use when using social media to build brand advocates
  • Measuring the success of your program

Search Engine Optimization
  • Understanding how search engines like Google™ work
  • Developing a winning SEO strategy
  • Researching effective keywords
  • Optimizing on-page factors like titles, tags and internal links
  • Techniques for increased local visibility
  • Tracking and reporting the results of your efforts

System Requirements: Display resolution of 1024 x 768 or higher, Pentium 42.6 GHz or higher, or Apple Mac G5, 512 MB RAM
dvd-rom; 2
ISBN: 978-1-60811-577-8

PRICE: $119.95